French beauty: prescription for the whole world?
conference
2026-06-18 | 02:30 PM - 03:15 PM
Information
France invented the modern beauty industry, but does it still set the global agenda? This panel brings together leaders from French beauty to challenge assumptions and map the road ahead. From the iconic French pharmacy model to post-procedure skincare and the science-backed formulation heritage that global consumers increasingly demand, France holds unique assets. But with K-beauty's cultural reach and US brands' digital dominance rising, can French beauty convert its scientific credibility into lasting global influence? A frank, forward-looking conversation about leadership, reinvention, and the next chapter of la beauté à la française.
