In response to the rise of hybrid skincare and makeup, MakeUp in has adapted its offerings for several years now to meet market expectations.

Whether you are responsible for marketing, development, R&D, or a buyer for a brand or a skincare or makeup line, we have designed this event for you! All the key players in this intrinsically linked market are gathered.
You will be able to meet your suppliers, discover new ones, find hidden gems, learn about trends, and leave with new ideas and sources of inspiration.

Regardless of the size of your structure, you will always find a solution. Whether niche products or mass market, standard or custom packaging, our exhibitors can support you.

Skincare and Makeup Innovations and Trends

MakeUp in Paris invites you to explore a comprehensive range of solutions and services for the skincare and makeup market, to build your product line of tomorrow. Whether you are looking for ingredients, packaging, formulations, private labels, turnkey services, or accessories, we have everything you need.

Do you want to discover the innovations that will shape the makeup remover, cream, lotion, serum, emulsion, or UV protection of the future? Or find out what will define the skincare of tomorrow? Come explore regenerative offers for your skin and the planet, invest in biotechnology, or capitalize on ultra-clean options. Take advantage of the opportunity to touch, feel, and see innovative ingredients, proven active principles, new generations of galenics, and eco-friendly packaging.

Do you want to know what the mascara, lipstick, foundation, eyeshadow, or face powder of the future will be made of? Explore an offer that combines technology and nature, without compromising between performance and naturalness, color and care. Identify new gestures and discover pigments to play with color, actives to bridge the gap with skincare, surprising galenics, hybrid formulas and packaging, private labels, turnkey services, and accessories. And what better way to talk about makeup and color than to be able to touch, see, and feel?
To ensure you don't miss out on the most promising innovations, don't miss the IT Awards.

To ensure you don't miss out on the most promising innovations, don't miss the IT Awards.

Get inspired

Get inspired by experts, immerse yourself in our numerous conferences, and participate in our creative workshops to best meet your consumers' expectations and anticipate their needs.

MakeUp in Paris brings together many international players from the world of foresight and trends in one space. Co-creation between brands, influencers, and suppliers is in our DNA, so take advantage of it!

Realize your projects and imagine new ones

MakeUp in Paris offers you a unique opportunity to discuss your projects with suppliers of ingredients, packaging, formulation, turnkey services, and accessories from around the world, all in one place. Save valuable time in your missions by directly meeting the partners you need, whether you are a young brand or a large international group.

There is nothing better than a face-to-face meeting to review your current projects, set your goals for tomorrow, or discover new players to ally with.

A Precious Time Saver: Visiting MakeUp in Paris is also an opportunity to discover new market players who will support you in your future projects.