MakeUp in Paris, it is a make-up universe at the heart of Paris with its profusion of colours, its inventiveness, its beauty and youthfulness.

MakeUp in Paris is also a laboratory where make-up artists, technicians and trend setters mix together to develop products always more remarkable, and whose talent is directly staged on the very venue of the event in the form of make-up animations and as part of targeted conferences and of creation workshops.

MakeUp in Paris, it is of course a global platform to foster exchanges between visitors and exhibitors who can carry on business in fully equipped spaces, Show-Boxes and showrooms with their warm and friendly atmosphere being another plus to guarantee some optimum contacts and a particularly efficient level of business.

MakeUp in Paris will host for the third year in a row, on 21 and 22 June 2012 at the Carrousel du Louvre in Paris, professionals from the formulation and packaging industry but also full-service specialists and designers for the satisfaction of marketing, procurement or development teams coming from Brands operating in the global sector of cosmetics.

2011 key figures on visitorship
2nd edition of MakeUp in Paris.
1,900 visitors representing a 35% increase on the previous year.
Nearly 1,000 marketing and R&D brand managers.
13% of foreign visitors.
26 countries represented.